Last year, TNT pulled a publicity stunt in Belgium...they set up a big red button with a sign saying, "Push to Add Drama." When it was pushed a huge Hollywood-style GUNFIGHT broke out in the street.
The live promo was such a huge success they've done another one. This one includes an assassination, followed by the person who pushed the button getting KIDNAPPED in a van and taken to a back alley. Check it out.
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